A sign of the times

Oh my, this has really taken on a life of its own:

http://popwatch.ew.com/2012/05/09/virgin-america-beastie-boys/

Also popped up on the Fail Blog, where commenters agreed it was a WIN.

I didn't create the sign -- a co-worker did -- but I did post it to Facebook first, and it's evidently been tweeted thousands of times now.